Throughout the last 30 years, we've served a lot of customers. Reactions to our pricing run the gamut. Some don't bat an eye. But on occasion we cross paths with a customer who exclaims with innocent wonder, "Wow! That's expensive!" Rather than sweep this reaction under the rug, we'd like to address it. We hope to shed some light on the value of custom framing.
First, we like to remind those who question the cost of a custom framed piece that custom work always costs more than pre-fab. Think personal tailor vs. off-the-rack. Or a carpenter who custom builds your kitchen cabinets as opposed to buying them off the shelf at a home improvement store. Like our skilled counterparts in these other professions, we are not a factory. We are artisans. We carefully craft your selections by hand exactly to your specifications. That takes time. And special skill.
Still not convinced? Compare the value of a piece of custom framed art to...
A new handbag and a pair of matching shoes. (Your framed piece won’t go out of style)
Dinner with a bottle of
wine and a movie afterwards can easily approach the cost of a custom framed piece. (The enjoyment of that evening won’t
last as long as a framed memory on your wall)
How long do you think you'll enjoy your custom framed artwork? 10 years at least? Spread out the cost over that time, and that's only $20 a year - less than 6 cents a day for something that is going to please you every time you look at your wall.
As custom framers we are not selling bits of wood and a piece of glass. We are offering three decades of expertise and creativity. We pride ourselves in listening to your vision and collaborating with you. Our aim is simple: To deliver a beautiful, unique, custom-framed memory.
Excerpted from Decor Magazine's “Wow. That’s Expensive!”
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